A
CREATIVE
DEPARTMENT













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140TH ANNIVERSARY CAMPAIGN



JOCKEY CLUB



The key visual for this 140th anniversary campaign draws inspiration from the Club's iconic horseshoe shape, representing its role in creating pathways for the young and ambitious, the needy and entrepreneurial, and sports enthusiasts alike.

Brought to life through bold, energetic brush strokes, the campaign line reflects the Club's enduring legacy of fueling the aspirations of generations in Hong Kong.

This 140th anniversary celebrates the Jockey Club's steadfast vision of building racecourses that serve the diverse communities across the city.




EMAIL


CONTACT@KOL-LABS.COM





INSTAGRAM


@KOL-LABS





LOCATION


4707A, PHASE 1, PLAZA 66, JING’AN DISTRICT, SHANGHAI
上海靜安區南京西路1266號恆隆廣場一座4707A









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