FAMILY OFFICE HK

A comprehensive rebranding project for the Family Office Hong Kong. The key objectives were to revisit their logo design, refine the overall brand graphic treatment, and curate a more impactful visual identity.
A cohesive brand guidelines were created, including a refreshed color palette, typography, and image style and a fresh new brand identity. A series of brand collaterals such as a PowerPoint template, LinkedIn post template and key visuals were created in order to bring the new identity to life. 
The result was a polished, consistent brand that elevated the family office's professional image and helped them better connect with their target audience.